Our approach is simple. We spend time understanding what your objectives are, then combine a sound strategy, highly effective creative treatments, and the most appropriate tactics to suit your needs and budget.
Our branding proposition encompasses who you are, what you stand for, what you want to achieve, and most importantly how you are going to get there.
From visual cues that underpin your identity, to well thought out and inspirational strategic direction, our team will equip you to do battle in your chosen arena.
Our extensive experience in taking clients of all sizes through our branding process ensures that, regardless of where you are in your brand journey, your route will be clearer once we’ve mapped it out together.
Taking your brand elements, we will sensitively apply them to all the design touch points you need, including corporate brochures, product literature, exhibition stands, point of sale and retail units, advertising and direct mail. If you’re short of quality copy and photography we can help with that as well. We’ve done quite a few TV and radio campaigns too.
Our approach is one of constant engagement and collaboration, so you will see your brand coming to life as we develop the routes, and we will ensure you are happy with the creative direction before moving onto the next stage.
At Browndog the digital space is at the very heart of our thinking, from maximizing data and reach to driving responses and calls to action.
Our website development team will work with you to build the perfect website for your needs, from interactive 3D models to powerful e-commerce capability, supported by content management systems that enable you to make your own updates. It goes without saying that they’ll be fully responsive for mobiles and tablets too.
Of course, a website is no good without good quality, high volumes of traffic, so once your site is up and running, we will work with you to generate the traffic you need.
Our on-site services include site visibility and search engine optimization, content creation, news articles and blog pieces, as well as user experience to ensure the best results from your visitors’ time on your site.
We combine this activity with a range of off-site support, such as link building, paid search (PPC or Google Adwords), affiliate marketing, banner advertising, email marketing and social media campaigns.
Backing all this up we will provide Analytics and campaign reports so that you can see the results and feed them back into your sales and marketing activities.
Our client base spans local to global, household name to understated b2b performer. What they all share is a desire to improve their understanding of their customer, communicate with them more effectively, and build a cohesive strategy to develop their business.
Bringing over 17 years of experience in brand building we help them by creating strategies with impact, leading to campaigns based on return on investment. We trial, test and explore, then take what works and do more of it, using whichever mediums will work best – and usually that is a combined, or integrated campaign.