Our service includes Paid Search (ads on the search engine itself) and Google Shopping (eCommerce solutions).
PPC makes it possible to re-engage audiences who have previously interacted with your business, as well as enticing new prospects, by showing display ads to past users, or similar audiences, as they browse online.
PPC advertising models are a tried and tested way of delivering sustainable results to websites, which is why you should consider it for your own business. Whether you’re an eCommerce retailer or a B2B manufacturer looking for new customers, there are sustainable marketing strategies to deploy for all your marketing goals.
We know a thing or two about PPC. We’re data obsessed which is why we explore the smallest of details to inform all our decision making. This ensures we can deliver optimisations that will deliver results, ROI and campaign sustainability.
Our close relationship with the search engine giant means we have access to new BETA technologies, as well as unrivalled technical support for specialist queries and client requirements.
A Google search result – shown when a user types a relevant query into Google. The advertiser only pays once the user clicks on the ad.
A display ad – a graphical ad which can be shown across the web when there is a suitable advertising space for a targeted user.
A Google Shopping result – shown when a relevant product available on an eCommerce site matches a search query inputted by a user. The advertiser only pays once the user clicks on the ad.
Types of Google Ads
Pay-per-click and paid sponsored ads are designed to increase traffic to your website. We can design and create bespoke ads for you that will appear alongside relevant content. With strong calls to action and meaningful content, traffic will be directed to your website, and we can track where they came from to give you a better understanding of your target audience.
There is no need to worry about cost, as we can establish a suitable budget with you so that you have control over your advertising. We will also provide monthly feedback on progress to ensure we are all heading in the same direction.
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