David Ogilvy – ‘The Father of Advertising’
In our previous article ‘How to Create Captivating, Clear and Concise Written Content’ we discussed what you should keep in mind when producing content, with
Megan Bradbury
June 9, 2023
In our previous article ‘How to Create Captivating, Clear and Concise Written Content’ we discussed what you should keep in mind when producing content, with
If you’ve been on following our Instagram this week you will have seen that we visited the D&AD Festival in London. Two days of keynote
Are you struggling to find the words that get your message across to your audience? Do you find that your reader is leaving your page
Video marketing is at an all-time high, with 91% of businesses now using some form of video media as a marketing tool. If you’re just
Having two children, the opportunity for a city break doesn’t come along often, so with an unexpected offer of childcare thanks to the in-laws, we
Welcome to our new series of blogs, getting to know the team. Our team is the most important aspect of Browndog, bringing together over 100
Google Ads is one of the most widely adopted channels to deliver traffic and results to websites. However, one key decision to make when pursuing
There’s a reason that dogs are man’s best friend, they offer us companionship, unconditional love, even a purpose to get ourselves out of the house
Here at Browndog we love sharing thoughts and insights about marketing from our team of specialists, but every now and again we also like to
The marriage between web design and SEO is sometimes a strained one. In the world of SEO, the optimiser is always on the hunt for
We know that the marketing and advertising industry is constantly changing and rapidly evolving. This is heavily influenced by the development of digital software, social
Imagine an ideal world, where opportunities were granted regardless of personal circumstance, gender, race or sexuality. A world that not only celebrated diversity, but actively
When it comes to creating a ‘good’ website it can be difficult to give a definitive answer. As is often the case when it comes
Since 2021, Google has been rolling out and pushing Performance Max campaign types for Google Ad users. These campaign types were designed to blend the
The Google Search Quality Evaluator Guidelines are used as a means of PQ (Page Quality) Rating, with the E-E-A-T acronym helping PQ raters to determine
Here we’ll breakdown the key to writing a good brief and why it’s important to discuss your strategy early on.
When it comes to SEO strategies and creating a successful business, you may have heard the term “high-quality content” being bandied around. This is no
Welcome to our new series of blogs, getting to know the team. Our team is the most important aspect of Browndog, bringing together over 100
If you’re struggling to understand what a content strategy is and why you need one, we’ve put together this article including 5 reasons why content
We regularly audit Google Ads accounts for new prospects, which have either been managed by internal teams or other agencies. Whilst the general quality of
As we say goodbye to 2022 and welcome in 2023, we wanted to take this last opportunity to thank our clients, partners, and followers for
We’re kicking off our series of blogs to introduce our team, with Heather Swinfen, Graphic Designer & Animator.
This month we’re shining a spotlight on animations. A key part of any content strategy, animations are becoming the fastest way to share information with
Animation is a unique communication strategy to showcase your business, service or product. Here at Browndog, we can create bespoke animations or help bring your
Is Black Friday over? Or is it right for your e-commerce business? We outline the key elements to consider in your strategy.
One of the few positive takeaways from the global pandemic was that many businesses realised what we’ve known all along – marketing is really important.
It’s time to start preparing for Google Universal Analytics to change to GA4. We’re here to help you make a smooth transition.
The last two years have forced Calderdale College to host their annual Star Awards online but as Covid finally takes a backseat, students, staff and
As Covid-19 has put our everyday lives on hold, working from home has become the new norm, and heading back to the office isn’t looking
Google has announced today that they will be changing their Google Shopping platform model, allowing any e-commerce business to list their product inventory free of
Hello there, The COVID-19 virus is now dominating much of our thoughts and we hope that everyone is managing to stay positive. We would just
Photo Credit: Evening Standard It’s no secret that the outbreak of Covid-19 is going to affect almost every aspect of lives and the timescales of
With so many opportunities and platforms within the online space, it can be difficult to understand which ones are right for your business and how
Google Analytics: The Basics Google Analytics is a service that is offered by Google to track and report on website traffic, for example: How many
Here at Browndog, we have years of experience in the digital world. But we also understand that sometimes all the jargon that we use day-to-day
September saw the beginning of a new academic year, and what better way to start than with a spanking new course guide for our client
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